Today, we officially announce the launch of Purpose Worldwide! It’s hard to believe it’s been 11 months since our comprehensive plans to launch our firm at SXSW 2020, alongside many of our clients, were thwarted by a global pandemic. In response, we doubled down on client work, helping each of our clients market and communicate at a time when the world was turned upside down — a world that still continues to change in unpredictable ways.
We are fortunate that our mission to help companies define, communicate and connect their purpose to growth through original marketing strategies and public relations initiatives, combined with bespoke teams proves a winning formula for success.
Today’s CMOs are uniquely poised to fuse brand and purpose across marketing strategy, go-to-market plans, messaging and market positioning, integrated full funnel marketing programs, and analyst, investor and public relations — all measured by transparent data driven reporting.
In the year since our intended launch, Purpose has successfully signed over 25 amazing clients — bold innovators striving to lead and disrupt their categories. We want to give a heartfelt thank you to each of our clients, as well as our talented and phenomenal team, board of advisors, partners, friends and family who supported our purpose: to deliver standout marketing strategy and public relations services under one firm. We don’t know for certain where 2021 will take us. We do know we are ready and grateful to take this journey with you!
Lana, Julie, Cassady and Team Purpose
Illustration credit: Hanna Barczyk