AI and Data
Today’s inspiring pioneers are harnessing the power of data and AI to pave the way to a better future. Purpose is proud to be partnered with many mighty companies in the industry and help them transform their markets one measurement at a time.
CatapultX – Providing the tools to generate more revenue from video ads, CatapultX’s proprietary technology uses AI to reinvent advertising by eliminating the interruptive experience consumers have grown to hate.
Fairwords – The world’s first AI-powered communications protection software that through anonymous dashboards and analytics provide insight into how teams communicate.
Grata – Built on machine learning technology, Grata is a B2B search engine that helps teams target private companies, identify similar companies, find new targets, and automate personalized outreach.
Habu – Data Clean Room software company Habu make it seamless for businesses to generate high-value analytics from controlled datasets, while protecting the privacy of consumers and the rights of data owners.
StackAdapt – Self-serve programmatic advertising platform StackAdapt serves marketers in the United States and around the world by providing the top native, video, linked TV, and audio programmatic advertising solutions advertising solutions.
Marketing Brew – Coworking with Christiana Marouchos
TVSquared – Now a part of Innovid, TVSquared provides census-level analytics for thousands of advertisers in over 75 countries, measuring and attributing the efficacy of linear, CTV, and targeted advertising.
Wall Street Journal – Innovid, an Adtech Company, Buys TVSquared for $160 Million